diff --git a/.gitignore b/.gitignore
index 95c60508..ca3ce84a 100644
--- a/.gitignore
+++ b/.gitignore
@@ -94,6 +94,9 @@ node_modules/
 *.roo*
 # OS specific
 # Task files
+.taskmaster/docs
+.taskmaster/config.json
+.taskmaster/templates
 tasks.json
 tasks/ 
 *.mcp.json
diff --git a/app/models/demo/account_generator.rb b/app/models/demo/account_generator.rb
new file mode 100644
index 00000000..4516bea0
--- /dev/null
+++ b/app/models/demo/account_generator.rb
@@ -0,0 +1,238 @@
+class Demo::AccountGenerator
+  include Demo::DataHelper
+
+  def create_credit_card_accounts!(family, count: 1)
+    accounts = []
+    count.times do |i|
+      account = family.accounts.create!(
+        accountable: CreditCard.new,
+        name: account_name("Chase Credit Card", i, count),
+        balance: 0,
+        currency: "USD"
+      )
+      accounts << account
+    end
+    accounts
+  end
+
+  def create_checking_accounts!(family, count: 1)
+    accounts = []
+    count.times do |i|
+      account = family.accounts.create!(
+        accountable: Depository.new,
+        name: account_name("Chase Checking", i, count),
+        balance: 0,
+        currency: "USD"
+      )
+      accounts << account
+    end
+    accounts
+  end
+
+  def create_savings_accounts!(family, count: 1)
+    accounts = []
+    count.times do |i|
+      account = family.accounts.create!(
+        accountable: Depository.new,
+        name: account_name("Demo Savings", i, count),
+        balance: 0,
+        currency: "USD",
+        subtype: "savings"
+      )
+      accounts << account
+    end
+    accounts
+  end
+
+  def create_properties_and_mortgages!(family, count: 1)
+    accounts = []
+    count.times do |i|
+      property = family.accounts.create!(
+        accountable: Property.new,
+        name: account_name("123 Maybe Way", i, count),
+        balance: 0,
+        currency: "USD"
+      )
+      accounts << property
+
+      mortgage = family.accounts.create!(
+        accountable: Loan.new,
+        name: account_name("Mortgage", i, count),
+        balance: 0,
+        currency: "USD"
+      )
+      accounts << mortgage
+    end
+    accounts
+  end
+
+  def create_vehicles_and_loans!(family, vehicle_count: 1, loan_count: 1)
+    accounts = []
+
+    vehicle_count.times do |i|
+      vehicle = family.accounts.create!(
+        accountable: Vehicle.new,
+        name: account_name("Honda Accord", i, vehicle_count),
+        balance: 0,
+        currency: "USD"
+      )
+      accounts << vehicle
+    end
+
+    loan_count.times do |i|
+      loan = family.accounts.create!(
+        accountable: Loan.new,
+        name: account_name("Car Loan", i, loan_count),
+        balance: 0,
+        currency: "USD"
+      )
+      accounts << loan
+    end
+
+    accounts
+  end
+
+  def create_other_accounts!(family, asset_count: 1, liability_count: 1)
+    accounts = []
+
+    asset_count.times do |i|
+      asset = family.accounts.create!(
+        accountable: OtherAsset.new,
+        name: account_name("Other Asset", i, asset_count),
+        balance: 0,
+        currency: "USD"
+      )
+      accounts << asset
+    end
+
+    liability_count.times do |i|
+      liability = family.accounts.create!(
+        accountable: OtherLiability.new,
+        name: account_name("Other Liability", i, liability_count),
+        balance: 0,
+        currency: "USD"
+      )
+      accounts << liability
+    end
+
+    accounts
+  end
+
+  def create_investment_accounts!(family, count: 3)
+    accounts = []
+
+    if count <= 3
+      account_configs = [
+        { name: "401(k)", balance: 0 },
+        { name: "Roth IRA", balance: 0 },
+        { name: "Taxable Brokerage", balance: 0 }
+      ]
+
+      count.times do |i|
+        config = account_configs[i] || {
+          name: "Investment Account #{i + 1}",
+          balance: 0
+        }
+
+        account = family.accounts.create!(
+          accountable: Investment.new,
+          name: config[:name],
+          balance: config[:balance],
+          currency: "USD"
+        )
+        accounts << account
+      end
+    else
+      count.times do |i|
+        account = family.accounts.create!(
+          accountable: Investment.new,
+          name: "Investment Account #{i + 1}",
+          balance: 0,
+          currency: "USD"
+        )
+        accounts << account
+      end
+    end
+
+    accounts
+  end
+
+  private
+
+    def realistic_balance(type, count = 1)
+      return send("realistic_#{type}_balance") if count == 1
+      send("random_#{type}_balance")
+    end
+    def realistic_credit_card_balance
+      2300
+    end
+
+    def realistic_checking_balance
+      15000
+    end
+
+    def realistic_savings_balance
+      40000
+    end
+
+    def realistic_property_balance
+      560000
+    end
+
+    def realistic_mortgage_balance
+      495000
+    end
+
+    def realistic_vehicle_balance
+      18000
+    end
+
+    def realistic_car_loan_balance
+      8000
+    end
+
+    def realistic_other_asset_balance
+      10000
+    end
+
+    def realistic_other_liability_balance
+      5000
+    end
+
+
+    def random_credit_card_balance
+      random_positive_amount(1000, 5000)
+    end
+
+    def random_checking_balance
+      random_positive_amount(10000, 50000)
+    end
+
+    def random_savings_balance
+      random_positive_amount(50000, 200000)
+    end
+
+    def random_property_balance
+      random_positive_amount(400000, 800000)
+    end
+
+    def random_mortgage_balance
+      random_positive_amount(200000, 600000)
+    end
+
+    def random_vehicle_balance
+      random_positive_amount(15000, 50000)
+    end
+
+    def random_car_loan_balance
+      random_positive_amount(5000, 25000)
+    end
+
+    def random_other_asset_balance
+      random_positive_amount(5000, 50000)
+    end
+
+    def random_other_liability_balance
+      random_positive_amount(2000, 20000)
+    end
+end
diff --git a/app/models/demo/base_scenario.rb b/app/models/demo/base_scenario.rb
new file mode 100644
index 00000000..27d9995a
--- /dev/null
+++ b/app/models/demo/base_scenario.rb
@@ -0,0 +1,30 @@
+# Base class for demo scenario handlers - subclasses must implement generate_family_data!
+class Demo::BaseScenario
+  def initialize(generators)
+    @generators = generators
+  end
+
+  def generate!(families, **options)
+    setup(**options) if respond_to?(:setup, true)
+
+    families.each do |family|
+      ActiveRecord::Base.transaction do
+        generate_family_data!(family, **options)
+      end
+      puts "#{scenario_name} data created for #{family.name}"
+    end
+  end
+
+  private
+
+    def setup(**options)
+    end
+
+    def generate_family_data!(family, **options)
+      raise NotImplementedError, "Subclasses must implement generate_family_data!(family, **options)"
+    end
+
+    def scenario_name
+      self.class.name.split("::").last.downcase.gsub(/([a-z])([A-Z])/, '\1 \2')
+    end
+end
diff --git a/app/models/demo/data_cleaner.rb b/app/models/demo/data_cleaner.rb
new file mode 100644
index 00000000..215de352
--- /dev/null
+++ b/app/models/demo/data_cleaner.rb
@@ -0,0 +1,31 @@
+# SAFETY: Only operates in development/test environments to prevent data loss
+class Demo::DataCleaner
+  SAFE_ENVIRONMENTS = %w[development test]
+
+  def initialize
+    ensure_safe_environment!
+  end
+
+  # Main entry point for destroying all demo data
+  def destroy_everything!
+    puts "Clearing existing data..."
+
+    # Rails associations handle cascading deletes
+    Family.destroy_all
+    Setting.destroy_all
+    InviteCode.destroy_all
+    ExchangeRate.destroy_all
+    Security.destroy_all
+    Security::Price.destroy_all
+
+    puts "Data cleared"
+  end
+
+  private
+
+    def ensure_safe_environment!
+      unless SAFE_ENVIRONMENTS.include?(Rails.env)
+        raise SecurityError, "Demo::DataCleaner can only be used in #{SAFE_ENVIRONMENTS.join(', ')} environments. Current: #{Rails.env}"
+      end
+    end
+end
diff --git a/app/models/demo/data_helper.rb b/app/models/demo/data_helper.rb
new file mode 100644
index 00000000..6a10d76e
--- /dev/null
+++ b/app/models/demo/data_helper.rb
@@ -0,0 +1,85 @@
+module Demo::DataHelper
+  COLORS = %w[#e99537 #4da568 #6471eb #db5a54 #df4e92 #c44fe9 #eb5429 #61c9ea #805dee #6ad28a].freeze
+
+  PERFORMANCE_TRANSACTION_COUNTS = {
+    depository_sample: 75,
+    credit_card_sample: 75,
+    investment_trades: 35,
+    investment_transactions: 35,
+    other_account_sample: 20
+  }.freeze
+
+  module_function
+
+  def random_date_within_days(max_days_ago)
+    Faker::Number.between(from: 0, to: max_days_ago).days.ago.to_date
+  end
+
+  def random_amount(min, max)
+    Faker::Number.between(from: min, to: max)
+  end
+
+  def random_positive_amount(min, max)
+    Faker::Number.positive(from: min, to: max)
+  end
+
+  def group_accounts_by_type(family)
+    accounts = family.accounts.includes(:accountable)
+
+    {
+      checking: filter_checking_accounts(accounts),
+      savings: filter_savings_accounts(accounts),
+      credit_cards: filter_credit_card_accounts(accounts),
+      investments: filter_investment_accounts(accounts),
+      loans: filter_loan_accounts(accounts),
+      properties: filter_property_accounts(accounts),
+      vehicles: filter_vehicle_accounts(accounts),
+      other_assets: filter_other_asset_accounts(accounts),
+      other_liabilities: filter_other_liability_accounts(accounts)
+    }
+  end
+
+  def filter_checking_accounts(accounts)
+    accounts.select { |a| a.accountable_type == "Depository" && (a.subtype != "savings" || a.name.include?("Checking")) }
+  end
+
+  def filter_savings_accounts(accounts)
+    accounts.select { |a| a.accountable_type == "Depository" && (a.subtype == "savings" || a.name.include?("Savings")) }
+  end
+
+  def filter_credit_card_accounts(accounts)
+    accounts.select { |a| a.accountable_type == "CreditCard" }
+  end
+
+  def filter_investment_accounts(accounts)
+    accounts.select { |a| a.accountable_type == "Investment" }
+  end
+
+  def filter_loan_accounts(accounts)
+    accounts.select { |a| a.accountable_type == "Loan" }
+  end
+
+  def filter_property_accounts(accounts)
+    accounts.select { |a| a.accountable_type == "Property" }
+  end
+
+  def filter_vehicle_accounts(accounts)
+    accounts.select { |a| a.accountable_type == "Vehicle" }
+  end
+
+  def filter_other_asset_accounts(accounts)
+    accounts.select { |a| a.accountable_type == "OtherAsset" }
+  end
+
+  def filter_other_liability_accounts(accounts)
+    accounts.select { |a| a.accountable_type == "OtherLiability" }
+  end
+
+  def random_color
+    COLORS.sample
+  end
+
+  def account_name(base_name, index, count = 1)
+    count == 1 ? base_name : "#{base_name} #{index + 1}"
+  end
+end
diff --git a/app/models/demo/generator.rb b/app/models/demo/generator.rb
index bbcc292c..369b7d95 100644
--- a/app/models/demo/generator.rb
+++ b/app/models/demo/generator.rb
@@ -1,155 +1,102 @@
 class Demo::Generator
-  COLORS = %w[#e99537 #4da568 #6471eb #db5a54 #df4e92 #c44fe9 #eb5429 #61c9ea #805dee #6ad28a]
+  include Demo::DataHelper
 
-  # Builds a semi-realistic mirror of what production data might look like
+  # Public API - these methods are called by rake tasks and must be preserved
   def reset_and_clear_data!(family_names, require_onboarding: false)
-    puts "Clearing existing data..."
-
-    destroy_everything!
-
-    puts "Data cleared"
-
-    family_names.each_with_index do |family_name, index|
-      create_family_and_user!(family_name, "user#{index == 0 ? "" : index + 1}@maybe.local", require_onboarding: require_onboarding)
-    end
-
-    puts "Users reset"
+    generate_for_scenario(:clean_slate, family_names, require_onboarding: require_onboarding)
   end
 
   def reset_data!(family_names)
-    puts "Clearing existing data..."
+    generate_for_scenario(:default, family_names)
+  end
 
-    destroy_everything!
-
-    puts "Data cleared"
-
-    family_names.each_with_index do |family_name, index|
-      create_family_and_user!(family_name, "user#{index == 0 ? "" : index + 1}@maybe.local")
-    end
-
-    puts "Users reset"
-
-    load_securities!
-
-    puts "Securities loaded"
-
-    family_names.each do |family_name|
-      family = Family.find_by(name: family_name)
-
-      ActiveRecord::Base.transaction do
-        create_tags!(family)
-        create_categories!(family)
-        create_merchants!(family)
-        create_rules!(family)
-        puts "tags, categories, merchants created for #{family_name}"
-
-        create_credit_card_account!(family)
-        create_checking_account!(family)
-        create_savings_account!(family)
-
-        create_investment_account!(family)
-        create_house_and_mortgage!(family)
-        create_car_and_loan!(family)
-        create_other_accounts!(family)
-
-        create_transfer_transactions!(family)
-      end
-
-      puts "accounts created for #{family_name}"
-    end
-
-    puts "Demo data loaded successfully!"
+  def generate_performance_testing_data!(family_names)
+    generate_for_scenario(:performance_testing, family_names)
   end
 
   def generate_basic_budget_data!(family_names)
-    puts "Clearing existing data..."
-
-    destroy_everything!
-
-    puts "Data cleared"
-
-    family_names.each_with_index do |family_name, index|
-      create_family_and_user!(family_name, "user#{index == 0 ? "" : index + 1}@maybe.local")
-    end
-
-    puts "Users reset"
-
-    family_names.each do |family_name|
-      family = Family.find_by(name: family_name)
-
-      ActiveRecord::Base.transaction do
-        # Create parent categories
-        food = family.categories.create!(name: "Food & Drink", color: COLORS.sample, classification: "expense")
-        transport = family.categories.create!(name: "Transportation", color: COLORS.sample, classification: "expense")
-
-        # Create subcategory
-        restaurants = family.categories.create!(name: "Restaurants", parent: food, color: COLORS.sample, classification: "expense")
-
-        # Create checking account
-        checking = family.accounts.create!(
-          accountable: Depository.new,
-          name: "Demo Checking",
-          balance: 3000,
-          currency: "USD"
-        )
-
-        # Create one transaction for each category
-        create_transaction!(account: checking, amount: 100, name: "Grocery Store", category: food, date: 2.days.ago)
-        create_transaction!(account: checking, amount: 50, name: "Restaurant Meal", category: restaurants, date: 1.day.ago)
-        create_transaction!(account: checking, amount: 20, name: "Gas Station", category: transport, date: Date.current)
-      end
-
-      puts "Basic budget data created for #{family_name}"
-    end
-
-    puts "Demo data loaded successfully!"
+    generate_for_scenario(:basic_budget, family_names)
   end
 
   def generate_multi_currency_data!(family_names)
-    puts "Clearing existing data..."
-
-    destroy_everything!
-
-    puts "Data cleared"
-
-    family_names.each_with_index do |family_name, index|
-      create_family_and_user!(family_name, "user#{index == 0 ? "" : index + 1}@maybe.local", currency: "EUR")
-    end
-
-    puts "Users reset"
-
-    family_names.each do |family_name|
-      puts "Generating demo data for #{family_name}"
-      family = Family.find_by(name: family_name)
-
-      usd_checking = family.accounts.create!(name: "USD Checking", currency: "USD", balance: 10000, accountable: Depository.new)
-      eur_checking = family.accounts.create!(name: "EUR Checking", currency: "EUR", balance: 4900, accountable: Depository.new)
-      eur_credit_card = family.accounts.create!(name: "EUR Credit Card", currency: "EUR", balance: 2300, accountable: CreditCard.new)
-
-      create_transaction!(account: eur_credit_card, amount: 1000, currency: "EUR", name: "EUR cc expense 1")
-      create_transaction!(account: eur_credit_card, amount: 1000, currency: "EUR", name: "EUR cc expense 2")
-      create_transaction!(account: eur_credit_card, amount: 300, currency: "EUR", name: "EUR cc expense 3")
-
-      create_transaction!(account: usd_checking, amount: -11000, currency: "USD", name: "USD income Transaction")
-      create_transaction!(account: usd_checking, amount: 1000, currency: "USD", name: "USD expense Transaction")
-      create_transaction!(account: usd_checking, amount: 1000, currency: "USD", name: "USD expense Transaction")
-      create_transaction!(account: eur_checking, amount: -5000, currency: "EUR", name: "EUR income Transaction")
-      create_transaction!(account: eur_checking, amount: 100, currency: "EUR", name: "EUR expense Transaction")
-
-      puts "Transactions created for #{family_name}"
-    end
-
-    puts "Demo data loaded successfully!"
+    generate_for_scenario(:multi_currency, family_names)
   end
 
   private
-    def destroy_everything!
-      Family.destroy_all
-      Setting.destroy_all
-      InviteCode.destroy_all
-      ExchangeRate.destroy_all
-      Security.destroy_all
-      Security::Price.destroy_all
+
+    # Registry pattern for clean scenario lookup and easy extensibility
+    def scenario_registry
+      @scenario_registry ||= {
+        clean_slate: Demo::Scenarios::CleanSlate,
+        default: Demo::Scenarios::Default,
+        basic_budget: Demo::Scenarios::BasicBudget,
+        multi_currency: Demo::Scenarios::MultiCurrency,
+        performance_testing: Demo::Scenarios::PerformanceTesting
+      }.freeze
+    end
+
+    def generators
+      @generators ||= {
+        data_cleaner: Demo::DataCleaner.new,
+        rule_generator: Demo::RuleGenerator.new,
+        account_generator: Demo::AccountGenerator.new,
+        transaction_generator: Demo::TransactionGenerator.new,
+        security_generator: Demo::SecurityGenerator.new,
+        transfer_generator: Demo::TransferGenerator.new
+      }
+    end
+
+    def generate_for_scenario(scenario_key, family_names, **options)
+      raise ArgumentError, "Scenario key is required" if scenario_key.nil?
+      raise ArgumentError, "Family names must be provided" if family_names.nil? || family_names.empty?
+
+      scenario_class = scenario_registry[scenario_key]
+      unless scenario_class
+        raise ArgumentError, "Unknown scenario: #{scenario_key}. Available: #{scenario_registry.keys.join(', ')}"
+      end
+
+      puts "Starting #{scenario_key} scenario generation for #{family_names.length} families..."
+
+      clear_all_data!
+      create_families_and_users!(family_names, **options)
+      families = family_names.map { |name| Family.find_by(name: name) }
+
+      scenario = scenario_class.new(generators)
+      scenario.generate!(families, **options)
+
+      # Sync families after generation (except for performance testing)
+      unless scenario_key == :performance_testing
+        puts "Running account sync for generated data..."
+        families.each do |family|
+          family.accounts.each do |account|
+            sync = Sync.create!(syncable: account)
+            sync.perform
+          end
+          puts "  - #{family.name} accounts synced (#{family.accounts.count} accounts)"
+        end
+      end
+
+      puts "Demo data loaded successfully!"
+    end
+
+    def clear_all_data!
+      family_count = Family.count
+
+      if family_count > 200
+        raise "Too much data to clear efficiently (#{family_count} families found). " \
+              "Please run 'bundle exec rails db:reset' instead to quickly reset the database, " \
+              "then re-run your demo data task."
+      end
+
+      generators[:data_cleaner].destroy_everything!
+    end
+
+    def create_families_and_users!(family_names, require_onboarding: false, currency: "USD")
+      family_names.each_with_index do |family_name, index|
+        create_family_and_user!(family_name, "user#{index == 0 ? "" : index + 1}@maybe.local",
+                              currency: currency, require_onboarding: require_onboarding)
+      end
+      puts "Users reset"
     end
 
     def create_family_and_user!(family_name, user_email, currency: "USD", require_onboarding: false)
@@ -184,341 +131,4 @@ class Demo::Generator
         password: "password",
         onboarded_at: require_onboarding ? nil : Time.current
     end
-
-    def create_rules!(family)
-      family.rules.create!(
-        effective_date: 1.year.ago.to_date,
-        active: true,
-        resource_type: "transaction",
-        conditions: [
-          Rule::Condition.new(condition_type: "transaction_merchant", operator: "=", value: "Whole Foods")
-        ],
-        actions: [
-          Rule::Action.new(action_type: "set_transaction_category", value: "Groceries")
-        ]
-      )
-    end
-
-    def create_tags!(family)
-      [ "Trips", "Emergency Fund", "Demo Tag" ].each do |tag|
-        family.tags.create!(name: tag)
-      end
-    end
-
-    def create_categories!(family)
-      family.categories.bootstrap!
-
-      food = family.categories.find_by(name: "Food & Drink")
-      family.categories.create!(name: "Restaurants", parent: food, color: COLORS.sample, lucide_icon: "utensils", classification: "expense")
-      family.categories.create!(name: "Groceries", parent: food, color: COLORS.sample, lucide_icon: "shopping-cart", classification: "expense")
-      family.categories.create!(name: "Alcohol & Bars", parent: food, color: COLORS.sample, lucide_icon: "beer", classification: "expense")
-    end
-
-    def create_merchants!(family)
-      merchants = [ "Amazon", "Starbucks", "McDonald's", "Target", "Costco",
-                   "Home Depot", "Shell", "Whole Foods", "Walgreens", "Nike",
-                   "Uber", "Netflix", "Spotify", "Delta Airlines", "Airbnb", "Sephora" ]
-
-      merchants.each do |merchant|
-        FamilyMerchant.create!(name: merchant, family: family, color: COLORS.sample)
-      end
-    end
-
-    def create_credit_card_account!(family)
-      cc = family.accounts.create! \
-        accountable: CreditCard.new,
-        name: "Chase Credit Card",
-        balance: 2300,
-        currency: "USD"
-
-      800.times do
-        merchant = random_family_record(Merchant, family)
-        create_transaction! \
-          account: cc,
-          name: merchant.name,
-          amount: Faker::Number.positive(to: 200),
-          tags: [ tag_for_merchant(merchant, family) ],
-          category: category_for_merchant(merchant, family),
-          merchant: merchant
-      end
-
-      24.times do
-        create_transaction! \
-          account: cc,
-          amount: Faker::Number.negative(from: -1000),
-          name: "CC Payment"
-      end
-    end
-
-    def create_checking_account!(family)
-      checking = family.accounts.create! \
-        accountable: Depository.new,
-        name: "Chase Checking",
-        balance: 15000,
-        currency: "USD"
-
-      # First create income transactions to ensure positive balance
-      50.times do
-        create_transaction! \
-          account: checking,
-          amount: Faker::Number.negative(from: -2000, to: -500),
-          name: "Income",
-          category: family.categories.find_by(name: "Income")
-      end
-
-      # Then create expenses that won't exceed the income
-      200.times do
-        create_transaction! \
-          account: checking,
-          name: "Expense",
-          amount: Faker::Number.positive(from: 8, to: 500)
-      end
-    end
-
-    def create_savings_account!(family)
-      savings = family.accounts.create! \
-        accountable: Depository.new,
-        name: "Demo Savings",
-        balance: 40000,
-        currency: "USD",
-        subtype: "savings"
-
-      # Create larger income deposits first
-      100.times do
-        create_transaction! \
-          account: savings,
-          amount: Faker::Number.negative(from: -3000, to: -1000),
-          tags: [ family.tags.find_by(name: "Emergency Fund") ],
-          category: family.categories.find_by(name: "Income"),
-          name: "Income"
-      end
-
-      # Add some smaller withdrawals that won't exceed the deposits
-      50.times do
-        create_transaction! \
-          account: savings,
-          amount: Faker::Number.positive(from: 100, to: 1000),
-          name: "Savings Withdrawal"
-      end
-    end
-
-    def create_transfer_transactions!(family)
-      checking = family.accounts.find_by(name: "Chase Checking")
-      credit_card = family.accounts.find_by(name: "Chase Credit Card")
-      investment = family.accounts.find_by(name: "Robinhood")
-
-      create_transaction!(
-        account: checking,
-        date: 1.day.ago.to_date,
-        amount: 100,
-        name: "Credit Card Payment"
-      )
-
-      create_transaction!(
-        account: credit_card,
-        date: 1.day.ago.to_date,
-        amount: -100,
-        name: "Credit Card Payment"
-      )
-
-      create_transaction!(
-        account: checking,
-        date: 3.days.ago.to_date,
-        amount: 500,
-        name: "Transfer to investment"
-      )
-
-      create_transaction!(
-        account: investment,
-        date: 2.days.ago.to_date,
-        amount: -500,
-        name: "Transfer from checking"
-      )
-    end
-
-    def load_securities!
-      # Create an unknown security to simulate edge cases
-      Security.create! ticker: "UNKNOWN", name: "Unknown Demo Stock"
-
-      securities = [
-        { ticker: "AAPL", exchange_mic: "XNGS", exchange_operating_mic: "XNAS", name: "Apple Inc.", reference_price: 210 },
-        { ticker: "TM", exchange_mic: "XNYS", exchange_operating_mic: "XNYS", name: "Toyota Motor Corporation", reference_price: 202 },
-        { ticker: "MSFT", exchange_mic: "XNGS", exchange_operating_mic: "XNAS", name: "Microsoft Corporation", reference_price: 455 }
-      ]
-
-      securities.each do |security_attributes|
-        security = Security.create! security_attributes.except(:reference_price)
-
-        # Load prices for last 2 years
-        (730.days.ago.to_date..Date.current).each do |date|
-          reference = security_attributes[:reference_price]
-          low_price = reference - 20
-          high_price = reference + 20
-          Security::Price.create! \
-            security: security,
-            date: date,
-            price: Faker::Number.positive(from: low_price, to: high_price)
-        end
-      end
-    end
-
-    def create_investment_account!(family)
-      account = family.accounts.create! \
-        accountable: Investment.new,
-        name: "Robinhood",
-        balance: 100000,
-        currency: "USD"
-
-      aapl = Security.find_by(ticker: "AAPL")
-      tm = Security.find_by(ticker: "TM")
-      msft = Security.find_by(ticker: "MSFT")
-      unknown = Security.find_by(ticker: "UNKNOWN")
-
-      # Buy 20 shares of the unknown stock to simulate a stock where we can't fetch security prices
-      account.entries.create! date: 10.days.ago.to_date, amount: 100, currency: "USD", name: "Buy unknown stock", entryable: Trade.new(qty: 20, price: 5, security: unknown, currency: "USD")
-
-      trades = [
-        { security: aapl, qty: 20 }, { security: msft, qty: 10 }, { security: aapl, qty: -5 },
-        { security: msft, qty: -5 }, { security: tm, qty: 10 }, { security: msft, qty: 5 },
-        { security: tm, qty: 10 }, { security: aapl, qty: -5 }, { security: msft, qty: -5 },
-        { security: tm, qty: 10 }, { security: msft, qty: 5 }, { security: aapl, qty: -10 }
-      ]
-
-      trades.each do |trade|
-        date = Faker::Number.positive(to: 730).days.ago.to_date
-        security = trade[:security]
-        qty = trade[:qty]
-        price = Security::Price.find_by(security: security, date: date)&.price || 1
-        name_prefix = qty < 0 ? "Sell " : "Buy "
-
-        account.entries.create! \
-          date: date,
-          amount: qty * price,
-          currency: "USD",
-          name: name_prefix + "#{qty} shares of #{security.ticker}",
-          entryable: Trade.new(qty: qty, price: price, currency: "USD", security: security)
-      end
-    end
-
-    def create_house_and_mortgage!(family)
-      house = family.accounts.create! \
-        accountable: Property.new,
-        name: "123 Maybe Way",
-        balance: 560000,
-        currency: "USD"
-
-      create_valuation!(house, 3.years.ago.to_date, 520000)
-      create_valuation!(house, 2.years.ago.to_date, 540000)
-      create_valuation!(house, 1.years.ago.to_date, 550000)
-
-      mortgage = family.accounts.create! \
-        accountable: Loan.new,
-        name: "Mortgage",
-        balance: 495000,
-        currency: "USD"
-
-      create_valuation!(mortgage, 3.years.ago.to_date, 495000)
-      create_valuation!(mortgage, 2.years.ago.to_date, 490000)
-      create_valuation!(mortgage, 1.years.ago.to_date, 485000)
-    end
-
-    def create_car_and_loan!(family)
-      vehicle = family.accounts.create! \
-        accountable: Vehicle.new,
-        name: "Honda Accord",
-        balance: 18000,
-        currency: "USD"
-
-      create_valuation!(vehicle, 1.year.ago.to_date, 18000)
-
-      loan = family.accounts.create! \
-        accountable: Loan.new,
-        name: "Car Loan",
-        balance: 8000,
-        currency: "USD"
-
-      create_valuation!(loan, 1.year.ago.to_date, 8000)
-    end
-
-    def create_other_accounts!(family)
-      other_asset = family.accounts.create! \
-        accountable: OtherAsset.new,
-        name: "Other Asset",
-        balance: 10000,
-        currency: "USD"
-
-      other_liability = family.accounts.create! \
-        accountable: OtherLiability.new,
-        name: "Other Liability",
-        balance: 5000,
-        currency: "USD"
-
-      create_valuation!(other_asset, 1.year.ago.to_date, 10000)
-      create_valuation!(other_liability, 1.year.ago.to_date, 5000)
-    end
-
-    def create_transaction!(attributes = {})
-      entry_attributes = attributes.except(:category, :tags, :merchant)
-      transaction_attributes = attributes.slice(:category, :tags, :merchant)
-
-      entry_defaults = {
-        date: Faker::Number.between(from: 0, to: 730).days.ago.to_date,
-        currency: "USD",
-        entryable: Transaction.new(transaction_attributes)
-      }
-
-      Entry.create! entry_defaults.merge(entry_attributes)
-    end
-
-    def create_valuation!(account, date, amount)
-      Entry.create! \
-        account: account,
-        date: date,
-        amount: amount,
-        currency: "USD",
-        name: "Balance update",
-        entryable: Valuation.new
-    end
-
-    def random_family_record(model, family)
-      family_records = model.where(family_id: family.id)
-      model.offset(rand(family_records.count)).first
-    end
-
-    def category_for_merchant(merchant, family)
-      mapping = {
-        "Amazon" => "Shopping",
-        "Starbucks" => "Food & Drink",
-        "McDonald's" => "Food & Drink",
-        "Target" => "Shopping",
-        "Costco" => "Food & Drink",
-        "Home Depot" => "Housing",
-        "Shell" => "Transportation",
-        "Whole Foods" => "Food & Drink",
-        "Walgreens" => "Healthcare",
-        "Nike" => "Shopping",
-        "Uber" => "Transportation",
-        "Netflix" => "Subscriptions",
-        "Spotify" => "Subscriptions",
-        "Delta Airlines" => "Transportation",
-        "Airbnb" => "Housing",
-        "Sephora" => "Shopping"
-      }
-
-      family.categories.find_by(name: mapping[merchant.name])
-    end
-
-    def tag_for_merchant(merchant, family)
-      mapping = {
-        "Delta Airlines" => "Trips",
-        "Airbnb" => "Trips"
-      }
-
-      tag_from_merchant = family.tags.find_by(name: mapping[merchant.name])
-      tag_from_merchant || family.tags.find_by(name: "Demo Tag")
-    end
-
-    def securities
-      @securities ||= Security.all.to_a
-    end
 end
diff --git a/app/models/demo/rule_generator.rb b/app/models/demo/rule_generator.rb
new file mode 100644
index 00000000..794dc45f
--- /dev/null
+++ b/app/models/demo/rule_generator.rb
@@ -0,0 +1,79 @@
+class Demo::RuleGenerator
+  include Demo::DataHelper
+
+  def create_rules!(family)
+    tags = create_tags!(family)
+    categories = create_categories!(family)
+    merchants = create_merchants!(family)
+
+    rules = []
+
+    if merchants.any? && categories.any?
+      rule = family.rules.create!(
+        name: "Auto-categorize Grocery Purchases",
+        resource_type: "Transaction",
+        conditions: [
+          Rule::Condition.new(condition_type: "merchant_name", operator: "contains", value: "Whole Foods")
+        ],
+        actions: [
+          Rule::Action.new(action_type: "category_id", value: categories.first.id.to_s)
+        ]
+      )
+      rules << rule
+    end
+
+    rules
+  end
+
+  def create_tags!(family)
+    tag_names = [ "Business", "Tax Deductible", "Recurring", "Emergency" ]
+    tags = []
+
+    tag_names.each do |name|
+      tag = family.tags.find_or_create_by!(name: name) do |t|
+        t.color = random_color
+      end
+      tags << tag
+    end
+
+    tags
+  end
+
+  def create_categories!(family)
+    category_data = [
+      { name: "Groceries", color: random_color },
+      { name: "Transportation", color: random_color },
+      { name: "Entertainment", color: random_color },
+      { name: "Utilities", color: random_color },
+      { name: "Healthcare", color: random_color }
+    ]
+
+    categories = []
+    category_data.each do |data|
+      category = family.categories.find_or_create_by!(name: data[:name]) do |c|
+        c.color = data[:color]
+      end
+      categories << category
+    end
+
+    categories
+  end
+
+  def create_merchants!(family)
+    merchant_names = [
+      "Whole Foods Market",
+      "Shell Gas Station",
+      "Netflix",
+      "Electric Company",
+      "Local Coffee Shop"
+    ]
+
+    merchants = []
+    merchant_names.each do |name|
+      merchant = family.merchants.find_or_create_by!(name: name)
+      merchants << merchant
+    end
+
+    merchants
+  end
+end
diff --git a/app/models/demo/scenarios/basic_budget.rb b/app/models/demo/scenarios/basic_budget.rb
new file mode 100644
index 00000000..f215bceb
--- /dev/null
+++ b/app/models/demo/scenarios/basic_budget.rb
@@ -0,0 +1,129 @@
+# Basic budget scenario - minimal budgeting demonstration with categories
+#
+# This scenario creates a simple budget demonstration with parent/child categories
+# and one transaction per category. Designed to showcase basic budgeting features
+# without overwhelming complexity. Ideal for:
+# - Basic budgeting feature demos
+# - Category hierarchy demonstrations
+# - Simple transaction categorization examples
+# - Lightweight testing environments
+#
+class Demo::Scenarios::BasicBudget < Demo::BaseScenario
+  include Demo::DataHelper
+
+  # Scenario characteristics and configuration
+  SCENARIO_NAME = "Basic Budget".freeze
+  PURPOSE = "Simple budget demonstration with category hierarchy".freeze
+  TARGET_ACCOUNTS_PER_FAMILY = 1 # Single checking account
+  TARGET_TRANSACTIONS_PER_FAMILY = 4 # One income, three expenses
+  TARGET_CATEGORIES = 4 # Income + 3 expense categories (with one subcategory)
+  INCLUDES_SECURITIES = false
+  INCLUDES_TRANSFERS = false
+  INCLUDES_RULES = false
+
+  private
+
+    # Generate basic budget demonstration data
+    # Creates simple category hierarchy and one transaction per category
+    #
+    # @param family [Family] The family to generate data for
+    # @param options [Hash] Additional options (unused in this scenario)
+    def generate_family_data!(family, **options)
+      create_category_hierarchy!(family)
+      create_demo_checking_account!(family)
+      create_sample_categorized_transactions!(family)
+    end
+
+    # Create parent categories with one subcategory example
+    def create_category_hierarchy!(family)
+      # Create parent categories
+      @food_category = family.categories.create!(
+        name: "Food & Drink",
+        color: random_color,
+        classification: "expense"
+      )
+
+      @transport_category = family.categories.create!(
+        name: "Transportation",
+        color: random_color,
+        classification: "expense"
+      )
+
+      # Create subcategory to demonstrate hierarchy
+      @restaurants_category = family.categories.create!(
+        name: "Restaurants",
+        parent: @food_category,
+        color: random_color,
+        classification: "expense"
+      )
+
+      puts "  - #{TARGET_CATEGORIES} categories created (with parent/child hierarchy)"
+    end
+
+    # Create single checking account for budget demonstration
+    def create_demo_checking_account!(family)
+      @checking_account = family.accounts.create!(
+        accountable: Depository.new,
+        name: "Demo Checking",
+        balance: 0, # Will be calculated from transactions
+        currency: "USD"
+      )
+
+      puts "  - #{TARGET_ACCOUNTS_PER_FAMILY} demo checking account created"
+    end
+
+    # Create one transaction for each category to demonstrate categorization
+    def create_sample_categorized_transactions!(family)
+      # Create income category and transaction first
+      income_category = family.categories.create!(
+        name: "Income",
+        color: random_color,
+        classification: "income"
+      )
+
+      # Add income transaction (negative amount = inflow)
+      @generators[:transaction_generator].create_transaction!(
+        account: @checking_account,
+        amount: -500, # Income (negative)
+        name: "Salary",
+        category: income_category,
+        date: 5.days.ago
+      )
+
+      # Grocery transaction (parent category)
+      @generators[:transaction_generator].create_transaction!(
+        account: @checking_account,
+        amount: 100,
+        name: "Grocery Store",
+        category: @food_category,
+        date: 2.days.ago
+      )
+
+      # Restaurant transaction (subcategory)
+      @generators[:transaction_generator].create_transaction!(
+        account: @checking_account,
+        amount: 50,
+        name: "Restaurant Meal",
+        category: @restaurants_category,
+        date: 1.day.ago
+      )
+
+      # Transportation transaction
+      @generators[:transaction_generator].create_transaction!(
+        account: @checking_account,
+        amount: 20,
+        name: "Gas Station",
+        category: @transport_category,
+        date: Date.current
+      )
+
+      # Update account balance to match transaction sum
+      @generators[:transaction_generator].update_account_balances_from_transactions!(family)
+
+      puts "  - #{TARGET_TRANSACTIONS_PER_FAMILY + 1} categorized transactions created (including income)"
+    end
+
+    def scenario_name
+      SCENARIO_NAME
+    end
+end
diff --git a/app/models/demo/scenarios/clean_slate.rb b/app/models/demo/scenarios/clean_slate.rb
new file mode 100644
index 00000000..b37514d8
--- /dev/null
+++ b/app/models/demo/scenarios/clean_slate.rb
@@ -0,0 +1,126 @@
+# Clean slate scenario - minimal starter data for new user onboarding
+#
+# This scenario creates the absolute minimum data needed to help new users
+# understand Maybe's core features without overwhelming them. Ideal for:
+# - New user onboarding flows
+# - Tutorial walkthroughs
+# - Clean development environments
+# - User acceptance testing with minimal data
+#
+# The scenario only generates data when explicitly requested via with_minimal_data: true,
+# otherwise it creates no data at all (true "clean slate").
+#
+# @example Minimal data generation
+#   scenario = Demo::Scenarios::CleanSlate.new(generators)
+#   scenario.generate!(families, with_minimal_data: true)
+#
+# @example True clean slate (no data)
+#   scenario = Demo::Scenarios::CleanSlate.new(generators)
+#   scenario.generate!(families) # Creates nothing
+#
+class Demo::Scenarios::CleanSlate < Demo::BaseScenario
+  # Scenario characteristics and configuration
+  SCENARIO_NAME = "Clean Slate".freeze
+  PURPOSE = "Minimal starter data for new user onboarding and tutorials".freeze
+  TARGET_ACCOUNTS_PER_FAMILY = 1 # Single checking account only
+  TARGET_TRANSACTIONS_PER_FAMILY = 3 # Just enough to show transaction history
+  INCLUDES_SECURITIES = false
+  INCLUDES_TRANSFERS = false
+  INCLUDES_RULES = false
+  MINIMAL_CATEGORIES = 2 # Essential expense and income categories only
+
+  # Override the base generate! method to handle the special with_minimal_data option
+  # Only generates data when explicitly requested to avoid accidental data creation
+  #
+  # @param families [Array<Family>] Families to generate data for
+  # @param options [Hash] Options hash that may contain with_minimal_data or require_onboarding
+  def generate!(families, **options)
+    # For "empty" task, don't generate any data
+    # For "new_user" task, generate minimal data for onboarding users
+    with_minimal_data = options[:with_minimal_data] || options[:require_onboarding]
+    return unless with_minimal_data
+
+    super(families, **options)
+  end
+
+  private
+
+    # Generate minimal family data for getting started
+    # Creates only essential accounts and transactions to demonstrate core features
+    #
+    # @param family [Family] The family to generate data for
+    # @param options [Hash] Additional options (with_minimal_data used for validation)
+    def generate_family_data!(family, **options)
+      create_essential_categories!(family)
+      create_primary_checking_account!(family)
+      create_sample_transaction_history!(family)
+    end
+
+    # Create only the most essential categories for basic expense tracking
+    def create_essential_categories!(family)
+      @food_category = family.categories.create!(
+        name: "Food & Drink",
+        color: "#4da568",
+        classification: "expense"
+      )
+
+      @income_category = family.categories.create!(
+        name: "Income",
+        color: "#6471eb",
+        classification: "income"
+      )
+
+      puts "  - #{MINIMAL_CATEGORIES} essential categories created"
+    end
+
+    # Create a single primary checking account with a reasonable starting balance
+    def create_primary_checking_account!(family)
+      @checking_account = family.accounts.create!(
+        accountable: Depository.new,
+        name: "Main Checking",
+        balance: 0, # Will be calculated from transactions
+        currency: "USD"
+      )
+
+      puts "  - #{TARGET_ACCOUNTS_PER_FAMILY} primary checking account created"
+    end
+
+    # Create minimal transaction history showing income and expense patterns
+    def create_sample_transaction_history!(family)
+      # Recent salary deposit
+      @generators[:transaction_generator].create_transaction!(
+        account: @checking_account,
+        amount: -3000, # Income (negative = inflow)
+        name: "Salary",
+        category: @income_category,
+        date: 15.days.ago
+      )
+
+      # Recent grocery purchase
+      @generators[:transaction_generator].create_transaction!(
+        account: @checking_account,
+        amount: 75, # Expense (positive = outflow)
+        name: "Grocery Store",
+        category: @food_category,
+        date: 5.days.ago
+      )
+
+      # Recent restaurant expense
+      @generators[:transaction_generator].create_transaction!(
+        account: @checking_account,
+        amount: 45, # Expense
+        name: "Restaurant",
+        category: @food_category,
+        date: 2.days.ago
+      )
+
+      # Update account balance to match transaction sum
+      @generators[:transaction_generator].update_account_balances_from_transactions!(family)
+
+      puts "  - #{TARGET_TRANSACTIONS_PER_FAMILY} sample transactions created"
+    end
+
+    def scenario_name
+      SCENARIO_NAME
+    end
+end
diff --git a/app/models/demo/scenarios/default.rb b/app/models/demo/scenarios/default.rb
new file mode 100644
index 00000000..78eb6a8f
--- /dev/null
+++ b/app/models/demo/scenarios/default.rb
@@ -0,0 +1,77 @@
+# Default demo scenario - comprehensive realistic data for product demonstrations
+#
+# This scenario creates a complete, realistic demo environment that showcases
+# all of Maybe's features with believable data patterns. Ideal for:
+# - Product demonstrations to potential users
+# - UI/UX testing with realistic data volumes
+# - Feature development with complete data sets
+# - Screenshots and marketing materials
+#
+class Demo::Scenarios::Default < Demo::BaseScenario
+  # Scenario characteristics and configuration
+  SCENARIO_NAME = "Comprehensive Demo".freeze
+  PURPOSE = "Complete realistic demo environment showcasing all Maybe features".freeze
+  TARGET_ACCOUNTS_PER_FAMILY = 7 # 1 each: checking, savings, credit card, 3 investments, 1 property+mortgage
+  TARGET_TRANSACTIONS_PER_FAMILY = 50 # Realistic 3-month transaction history
+  INCLUDES_SECURITIES = true
+  INCLUDES_TRANSFERS = true
+  INCLUDES_RULES = true
+
+  private
+
+    # Load securities before generating family data
+    # Securities are needed for investment account trades
+    def setup(**options)
+      @generators[:security_generator].load_securities!
+      puts "Securities loaded for investment accounts"
+    end
+
+    # Generate complete family financial data
+    # Creates all account types with realistic balances and transaction patterns
+    #
+    # @param family [Family] The family to generate data for
+    # @param options [Hash] Additional options (unused in this scenario)
+    def generate_family_data!(family, **options)
+      create_foundational_data!(family)
+      create_all_account_types!(family)
+      create_realistic_transaction_patterns!(family)
+      create_account_transfers!(family)
+    end
+
+    # Create rules, tags, categories, and merchants for the family
+    def create_foundational_data!(family)
+      @generators[:rule_generator].create_rules!(family)
+      @generators[:rule_generator].create_tags!(family)
+      @generators[:rule_generator].create_categories!(family)
+      @generators[:rule_generator].create_merchants!(family)
+      puts "  - Rules, categories, and merchants created"
+    end
+
+    # Create one of each major account type to demonstrate full feature set
+    def create_all_account_types!(family)
+      @generators[:account_generator].create_credit_card_accounts!(family)
+      @generators[:account_generator].create_checking_accounts!(family)
+      @generators[:account_generator].create_savings_accounts!(family)
+      @generators[:account_generator].create_investment_accounts!(family)
+      @generators[:account_generator].create_properties_and_mortgages!(family)
+      @generators[:account_generator].create_vehicles_and_loans!(family)
+      @generators[:account_generator].create_other_accounts!(family)
+      puts "  - All #{TARGET_ACCOUNTS_PER_FAMILY} account types created"
+    end
+
+    # Generate realistic transaction patterns across all accounts
+    def create_realistic_transaction_patterns!(family)
+      @generators[:transaction_generator].create_realistic_transactions!(family)
+      puts "  - Realistic transaction patterns created (~#{TARGET_TRANSACTIONS_PER_FAMILY} transactions)"
+    end
+
+    # Create transfer patterns between accounts (credit card payments, investments, etc.)
+    def create_account_transfers!(family)
+      @generators[:transfer_generator].create_transfer_transactions!(family)
+      puts "  - Account transfer patterns created"
+    end
+
+    def scenario_name
+      SCENARIO_NAME
+    end
+end
diff --git a/app/models/demo/scenarios/multi_currency.rb b/app/models/demo/scenarios/multi_currency.rb
new file mode 100644
index 00000000..229eb458
--- /dev/null
+++ b/app/models/demo/scenarios/multi_currency.rb
@@ -0,0 +1,241 @@
+# Multi-currency scenario - international financial management demonstration
+#
+# This scenario creates accounts and transactions in multiple currencies to showcase
+# Maybe's multi-currency capabilities. Demonstrates currency conversion, international
+# transactions, and mixed-currency portfolio management. Ideal for:
+# - International users and use cases
+# - Currency conversion feature testing
+# - Multi-region financial management demos
+# - Exchange rate and conversion testing
+#
+# Primary currency is EUR with additional USD and GBP accounts and transactions.
+#
+class Demo::Scenarios::MultiCurrency < Demo::BaseScenario
+  include Demo::DataHelper
+
+  # Scenario characteristics and configuration
+  SCENARIO_NAME = "Multi-Currency".freeze
+  PURPOSE = "International financial management with multiple currencies".freeze
+  PRIMARY_CURRENCY = "EUR".freeze
+  SUPPORTED_CURRENCIES = %w[EUR USD GBP].freeze
+  TARGET_ACCOUNTS_PER_FAMILY = 5 # 2 EUR (checking, credit), 1 USD, 1 GBP, 1 multi-currency investment
+  TARGET_TRANSACTIONS_PER_FAMILY = 10 # Distributed across currencies
+  INCLUDES_SECURITIES = false # Keep simple for currency focus
+  INCLUDES_TRANSFERS = true # Minimal transfers to avoid currency complexity
+  INCLUDES_RULES = false # Focus on currency, not categorization
+
+  private
+
+    # Generate family data with multiple currencies
+    # Creates accounts in EUR, USD, and GBP with appropriate transactions
+    #
+    # @param family [Family] The family to generate data for (should have EUR as primary currency)
+    # @param options [Hash] Additional options (unused in this scenario)
+    def generate_family_data!(family, **options)
+      create_basic_categorization!(family)
+      create_multi_currency_accounts!(family)
+      create_international_transactions!(family)
+      create_minimal_transfers!(family)
+    end
+
+    # Create basic categories for international transactions
+    def create_basic_categorization!(family)
+      @generators[:rule_generator].create_categories!(family)
+      @generators[:rule_generator].create_merchants!(family)
+      puts "  - Basic categories and merchants created for international transactions"
+    end
+
+    # Create accounts in multiple currencies to demonstrate international capabilities
+    def create_multi_currency_accounts!(family)
+      create_eur_accounts!(family)      # Primary currency accounts
+      create_usd_accounts!(family)      # US dollar accounts
+      create_gbp_accounts!(family)      # British pound accounts
+      create_investment_account!(family) # Multi-currency investment
+
+      puts "  - #{TARGET_ACCOUNTS_PER_FAMILY} multi-currency accounts created (#{SUPPORTED_CURRENCIES.join(', ')})"
+    end
+
+    # Create EUR accounts (primary currency for this scenario)
+    def create_eur_accounts!(family)
+      # Create EUR checking account
+      family.accounts.create!(
+        accountable: Depository.new,
+        name: "EUR Checking Account",
+        balance: 0, # Will be calculated from transactions
+        currency: "EUR"
+      )
+
+      # Create EUR credit card
+      family.accounts.create!(
+        accountable: CreditCard.new,
+        name: "EUR Credit Card",
+        balance: 0, # Will be calculated from transactions
+        currency: "EUR"
+      )
+    end
+
+    # Create USD accounts for US-based transactions
+    def create_usd_accounts!(family)
+      family.accounts.create!(
+        accountable: Depository.new,
+        name: "USD Checking Account",
+        balance: 0, # Will be calculated from transactions
+        currency: "USD"
+      )
+    end
+
+    # Create GBP accounts for UK-based transactions
+    def create_gbp_accounts!(family)
+      family.accounts.create!(
+        accountable: Depository.new,
+        name: "GBP Savings Account",
+        balance: 0, # Will be calculated from transactions
+        currency: "GBP",
+        subtype: "savings"
+      )
+    end
+
+    # Create investment account (uses primary currency)
+    def create_investment_account!(family)
+      @generators[:account_generator].create_investment_accounts!(family, count: 1)
+    end
+
+    # Create transactions in various currencies to demonstrate international usage
+    def create_international_transactions!(family)
+      # Create initial valuations for accounts that need them
+      create_initial_valuations!(family)
+
+      create_eur_transaction_patterns!(family)
+      create_usd_transaction_patterns!(family)
+      create_gbp_transaction_patterns!(family)
+
+      # Update account balances to match transaction sums
+      @generators[:transaction_generator].update_account_balances_from_transactions!(family)
+
+      puts "  - International transactions created across #{SUPPORTED_CURRENCIES.length} currencies"
+    end
+
+    # Create initial valuations for credit cards in this scenario
+    def create_initial_valuations!(family)
+      family.accounts.each do |account|
+        next unless account.accountable_type == "CreditCard"
+
+        Entry.create!(
+          account: account,
+          amount: 1000, # Initial credit card debt
+          name: "Initial creditcard valuation",
+          date: 2.years.ago.to_date,
+          currency: account.currency,
+          entryable_type: "Valuation",
+          entryable_attributes: {}
+        )
+      end
+    end
+
+    # Create EUR transactions (primary currency patterns) with both income and expenses
+    def create_eur_transaction_patterns!(family)
+      eur_accounts = family.accounts.where(currency: "EUR")
+
+      eur_accounts.each do |account|
+        next if account.accountable_type == "Investment"
+
+        if account.accountable_type == "CreditCard"
+          # Credit cards only get purchases (positive amounts)
+          5.times do |i|
+            @generators[:transaction_generator].create_transaction!(
+              account: account,
+              amount: random_positive_amount(50, 300), # Purchases (positive)
+              name: "EUR Purchase #{i + 1}",
+              date: random_date_within_days(60),
+              currency: "EUR"
+            )
+          end
+        else
+          # Checking accounts get both income and expenses
+          # Create income transactions (negative amounts)
+          2.times do |i|
+            @generators[:transaction_generator].create_transaction!(
+              account: account,
+              amount: -random_positive_amount(2000, 3000), # Higher income to cover transfers
+              name: "EUR Salary #{i + 1}",
+              date: random_date_within_days(60),
+              currency: "EUR"
+            )
+          end
+
+          # Create expense transactions (positive amounts)
+          3.times do |i|
+            @generators[:transaction_generator].create_transaction!(
+              account: account,
+              amount: random_positive_amount(20, 200), # Expense (positive)
+              name: "EUR Purchase #{i + 1}",
+              date: random_date_within_days(60),
+              currency: "EUR"
+            )
+          end
+        end
+      end
+    end
+
+    # Create USD transactions (US-based spending patterns) with both income and expenses
+    def create_usd_transaction_patterns!(family)
+      usd_accounts = family.accounts.where(currency: "USD")
+
+      usd_accounts.each do |account|
+        # Create income transaction (negative amount)
+        @generators[:transaction_generator].create_transaction!(
+          account: account,
+          amount: -random_positive_amount(1500, 2500), # Higher income to cover transfers
+          name: "USD Freelance Payment",
+          date: random_date_within_days(60),
+          currency: "USD"
+        )
+
+        # Create expense transactions (positive amounts)
+        2.times do |i|
+          @generators[:transaction_generator].create_transaction!(
+            account: account,
+            amount: random_positive_amount(30, 150), # Expense (positive)
+            name: "USD Purchase #{i + 1}",
+            date: random_date_within_days(60),
+            currency: "USD"
+          )
+        end
+      end
+    end
+
+    # Create GBP transactions (UK-based spending patterns) with both income and expenses
+    def create_gbp_transaction_patterns!(family)
+      gbp_accounts = family.accounts.where(currency: "GBP")
+
+      gbp_accounts.each do |account|
+        # Create income transaction (negative amount)
+        @generators[:transaction_generator].create_transaction!(
+          account: account,
+          amount: -random_positive_amount(500, 800), # Income (negative)
+          name: "GBP Consulting Payment",
+          date: random_date_within_days(60),
+          currency: "GBP"
+        )
+
+        # Create expense transaction (positive amount)
+        @generators[:transaction_generator].create_transaction!(
+          account: account,
+          amount: random_positive_amount(25, 100), # Expense (positive)
+          name: "GBP Purchase",
+          date: random_date_within_days(60),
+          currency: "GBP"
+        )
+      end
+    end
+
+    # Create minimal transfers to keep scenario focused on currency demonstration
+    def create_minimal_transfers!(family)
+      @generators[:transfer_generator].create_transfer_transactions!(family, count: 1)
+      puts "  - Minimal account transfers created"
+    end
+
+    def scenario_name
+      SCENARIO_NAME
+    end
+end
diff --git a/app/models/demo/scenarios/performance_testing.rb b/app/models/demo/scenarios/performance_testing.rb
new file mode 100644
index 00000000..1bfff17b
--- /dev/null
+++ b/app/models/demo/scenarios/performance_testing.rb
@@ -0,0 +1,349 @@
+# Performance testing scenario - high-volume data for load testing
+#
+# This scenario creates large volumes of realistic data to test application
+# performance under load. Uses an efficient approach: generates one complete
+# realistic family in Ruby, then uses SQL bulk operations to duplicate it
+# 499 times for maximum performance. Ideal for:
+# - Performance testing and benchmarking
+# - Load testing database operations
+# - UI performance testing with large datasets
+# - Scalability validation at production scale
+#
+
+require "bcrypt"
+
+class Demo::Scenarios::PerformanceTesting < Demo::BaseScenario
+  # Scenario characteristics and configuration
+  SCENARIO_NAME = "Performance Testing".freeze
+  PURPOSE = "High-volume data generation for performance testing and load validation".freeze
+  TARGET_FAMILIES = 500
+  TARGET_ACCOUNTS_PER_FAMILY = 29 # 3 credit cards, 5 checking, 2 savings, 10 investments, 2 properties+mortgages, 3 vehicles+2 loans, 4 other assets+liabilities
+  TARGET_TRANSACTIONS_PER_FAMILY = 200 # Reasonable volume for development performance testing
+  TARGET_TRANSFERS_PER_FAMILY = 10
+  SECURITIES_COUNT = 50 # Large number for investment account testing
+  INCLUDES_SECURITIES = true
+  INCLUDES_TRANSFERS = true
+  INCLUDES_RULES = true
+
+  # Override generate! to use our efficient bulk duplication approach
+  def generate!(families, **options)
+    puts "Creating performance test data for #{TARGET_FAMILIES} families using efficient bulk duplication..."
+
+    setup(**options) if respond_to?(:setup, true)
+
+    # Step 1: Create one complete realistic family
+    template_family = create_template_family!(families.first, **options)
+
+    # Step 2: Efficiently duplicate it 499 times using SQL
+    duplicate_family_data!(template_family, TARGET_FAMILIES - 1)
+
+    puts "Performance test data created successfully with #{TARGET_FAMILIES} families!"
+  end
+
+  private
+
+    # Load large number of securities before generating family data
+    def setup(**options)
+      @generators[:security_generator].load_securities!(count: SECURITIES_COUNT)
+      puts "#{SECURITIES_COUNT} securities loaded for performance testing"
+    end
+
+    # Create one complete, realistic family that will serve as our template
+    def create_template_family!(family_or_name, **options)
+      # Handle both Family object and family name string
+      family = if family_or_name.is_a?(Family)
+        family_or_name
+      else
+        Family.find_by(name: family_or_name)
+      end
+
+      unless family
+        raise "Template family '#{family_or_name}' not found. Ensure family creation happened first."
+      end
+
+      puts "Creating template family: #{family.name}..."
+      generate_family_data!(family, **options)
+
+      puts "Template family created with #{family.accounts.count} accounts and #{family.entries.count} entries"
+      family
+    end
+
+    # Efficiently duplicate the template family data using SQL bulk operations
+    def duplicate_family_data!(template_family, copies_needed)
+      puts "Duplicating template family #{copies_needed} times using efficient SQL operations..."
+
+      ActiveRecord::Base.transaction do
+        # Get all related data for the template family
+        template_data = extract_template_data(template_family)
+
+        # Create family records in batches
+        create_family_copies(template_family, copies_needed)
+
+        # Bulk duplicate all related data
+        duplicate_accounts_and_related_data(template_data, copies_needed)
+      end
+
+      puts "Successfully created #{copies_needed} family copies"
+    end
+
+    # Extract all data related to the template family for duplication
+    def extract_template_data(family)
+      {
+        accounts: family.accounts.includes(:accountable),
+        entries: family.entries.includes(:entryable),
+        categories: family.categories,
+        merchants: family.merchants,
+        tags: family.tags,
+        rules: family.rules,
+        holdings: family.holdings
+      }
+    end
+
+    # Create family and user records efficiently
+    def create_family_copies(template_family, count)
+      puts "Creating #{count} family records..."
+
+      families_data = []
+      users_data = []
+      password_digest = BCrypt::Password.create("password")
+
+      (2..count + 1).each do |i|
+        family_id = SecureRandom.uuid
+        family_name = "Performance Family #{i}"
+
+        families_data << {
+          id: family_id,
+          name: family_name,
+          currency: template_family.currency,
+          locale: template_family.locale,
+          country: template_family.country,
+          timezone: template_family.timezone,
+          date_format: template_family.date_format,
+          created_at: Time.current,
+          updated_at: Time.current
+        }
+
+        # Create admin user
+        users_data << {
+          id: SecureRandom.uuid,
+          family_id: family_id,
+          email: "user#{i}@maybe.local",
+          first_name: "Demo",
+          last_name: "User",
+          role: "admin",
+          password_digest: password_digest,
+          onboarded_at: Time.current,
+          created_at: Time.current,
+          updated_at: Time.current
+        }
+
+        # Create member user
+        users_data << {
+          id: SecureRandom.uuid,
+          family_id: family_id,
+          email: "member_user#{i}@maybe.local",
+          first_name: "Demo (member user)",
+          last_name: "User",
+          role: "member",
+          password_digest: password_digest,
+          onboarded_at: Time.current,
+          created_at: Time.current,
+          updated_at: Time.current
+        }
+      end
+
+      # Bulk insert families and users
+      Family.insert_all(families_data)
+      User.insert_all(users_data)
+
+      puts "Created #{count} families and #{users_data.length} users"
+    end
+
+    # Efficiently duplicate accounts and all related data using SQL
+    def duplicate_accounts_and_related_data(template_data, count)
+      puts "Duplicating accounts and related data for #{count} families..."
+
+      new_families = Family.where("name LIKE 'Performance Family %'")
+                           .where.not(id: template_data[:accounts].first&.family_id)
+                           .limit(count)
+
+      new_families.find_each.with_index do |family, index|
+        duplicate_family_accounts_bulk(template_data, family)
+        puts "Completed family #{index + 1}/#{count}" if (index + 1) % 50 == 0
+      end
+    end
+
+    # Duplicate all accounts and related data for a single family using bulk operations
+    def duplicate_family_accounts_bulk(template_data, target_family)
+      return if template_data[:accounts].empty?
+
+      account_id_mapping = {}
+
+      # Create accounts one by one to handle accountables properly
+      template_data[:accounts].each do |template_account|
+        new_account = target_family.accounts.create!(
+          accountable: template_account.accountable.dup,
+          name: template_account.name,
+          balance: template_account.balance,
+          currency: template_account.currency,
+          subtype: template_account.subtype,
+          is_active: template_account.is_active
+        )
+        account_id_mapping[template_account.id] = new_account.id
+      end
+
+      # Bulk create other related data
+      create_bulk_categories(template_data[:categories], target_family)
+      create_bulk_entries_and_related(template_data, target_family, account_id_mapping)
+    rescue => e
+      puts "Error duplicating data for #{target_family.name}: #{e.message}"
+      # Continue with next family rather than failing completely
+    end
+
+    # Bulk create categories for a family
+    def create_bulk_categories(template_categories, target_family)
+      return if template_categories.empty?
+
+      # Create mapping from old category IDs to new category IDs
+      category_id_mapping = {}
+
+      # First pass: generate new IDs for all categories
+      template_categories.each do |template_category|
+        category_id_mapping[template_category.id] = SecureRandom.uuid
+      end
+
+      # Second pass: create category data with properly mapped parent_ids
+      categories_data = template_categories.map do |template_category|
+        # Map parent_id to the new family's category ID, or nil if no parent
+        new_parent_id = template_category.parent_id ? category_id_mapping[template_category.parent_id] : nil
+
+        {
+          id: category_id_mapping[template_category.id],
+          family_id: target_family.id,
+          name: template_category.name,
+          color: template_category.color,
+          classification: template_category.classification,
+          parent_id: new_parent_id,
+          created_at: Time.current,
+          updated_at: Time.current
+        }
+      end
+
+      Category.insert_all(categories_data)
+    end
+
+    # Bulk create entries and related entryables
+    def create_bulk_entries_and_related(template_data, target_family, account_id_mapping)
+      return if template_data[:entries].empty?
+
+      entries_data = []
+      transactions_data = []
+      trades_data = []
+
+      template_data[:entries].each do |template_entry|
+        new_account_id = account_id_mapping[template_entry.account_id]
+        next unless new_account_id
+
+        new_entry_id = SecureRandom.uuid
+        new_entryable_id = SecureRandom.uuid
+
+        entries_data << {
+          id: new_entry_id,
+          account_id: new_account_id,
+          entryable_type: template_entry.entryable_type,
+          entryable_id: new_entryable_id,
+          name: template_entry.name,
+          date: template_entry.date,
+          amount: template_entry.amount,
+          currency: template_entry.currency,
+          notes: template_entry.notes,
+          created_at: Time.current,
+          updated_at: Time.current
+        }
+
+        # Create entryable data based on type
+        case template_entry.entryable_type
+        when "Transaction"
+          transactions_data << {
+            id: new_entryable_id,
+            created_at: Time.current,
+            updated_at: Time.current
+          }
+        when "Trade"
+          trades_data << {
+            id: new_entryable_id,
+            security_id: template_entry.entryable.security_id,
+            qty: template_entry.entryable.qty,
+            price: template_entry.entryable.price,
+            currency: template_entry.entryable.currency,
+            created_at: Time.current,
+            updated_at: Time.current
+          }
+        end
+      end
+
+      # Bulk insert all data
+      Entry.insert_all(entries_data) if entries_data.any?
+      Transaction.insert_all(transactions_data) if transactions_data.any?
+      Trade.insert_all(trades_data) if trades_data.any?
+    end
+
+    # Generate high-volume family data for the template family
+    def generate_family_data!(family, **options)
+      create_foundational_data!(family)
+      create_high_volume_accounts!(family)
+      create_performance_transactions!(family)
+      create_performance_transfers!(family)
+    end
+
+    # Create rules, tags, categories and merchants for performance testing
+    def create_foundational_data!(family)
+      @generators[:rule_generator].create_tags!(family)
+      @generators[:rule_generator].create_categories!(family)
+      @generators[:rule_generator].create_merchants!(family)
+      @generators[:rule_generator].create_rules!(family)
+      puts "  - Foundational data created (tags, categories, merchants, rules)"
+    end
+
+    # Create large numbers of accounts across all types for performance testing
+    def create_high_volume_accounts!(family)
+      @generators[:account_generator].create_credit_card_accounts!(family, count: 3)
+      puts "  - 3 credit card accounts created"
+
+      @generators[:account_generator].create_checking_accounts!(family, count: 5)
+      puts "  - 5 checking accounts created"
+
+      @generators[:account_generator].create_savings_accounts!(family, count: 2)
+      puts "  - 2 savings accounts created"
+
+      @generators[:account_generator].create_investment_accounts!(family, count: 10)
+      puts "  - 10 investment accounts created"
+
+      @generators[:account_generator].create_properties_and_mortgages!(family, count: 2)
+      puts "  - 2 properties and mortgages created"
+
+      @generators[:account_generator].create_vehicles_and_loans!(family, vehicle_count: 3, loan_count: 2)
+      puts "  - 3 vehicles and 2 loans created"
+
+      @generators[:account_generator].create_other_accounts!(family, asset_count: 4, liability_count: 4)
+      puts "  - 4 other assets and 4 other liabilities created"
+
+      puts "  - Total: #{TARGET_ACCOUNTS_PER_FAMILY} accounts created for performance testing"
+    end
+
+    # Create high-volume transactions for performance testing
+    def create_performance_transactions!(family)
+      @generators[:transaction_generator].create_performance_transactions!(family)
+      puts "  - High-volume performance transactions created (~#{TARGET_TRANSACTIONS_PER_FAMILY} transactions)"
+    end
+
+    # Create multiple transfer cycles for performance testing
+    def create_performance_transfers!(family)
+      @generators[:transfer_generator].create_transfer_transactions!(family, count: TARGET_TRANSFERS_PER_FAMILY)
+      puts "  - #{TARGET_TRANSFERS_PER_FAMILY} transfer transaction cycles created"
+    end
+
+    def scenario_name
+      SCENARIO_NAME
+    end
+end
diff --git a/app/models/demo/security_generator.rb b/app/models/demo/security_generator.rb
new file mode 100644
index 00000000..eca2d0a8
--- /dev/null
+++ b/app/models/demo/security_generator.rb
@@ -0,0 +1,76 @@
+class Demo::SecurityGenerator
+  include Demo::DataHelper
+
+  def load_securities!(count: 6)
+    if count <= 6
+      create_standard_securities!(count)
+    else
+      securities = create_standard_securities!(6)
+      securities.concat(create_performance_securities!(count - 6))
+      securities
+    end
+  end
+
+  def create_standard_securities!(count)
+    securities_data = [
+      { ticker: "AAPL", name: "Apple Inc.", exchange: "XNAS" },
+      { ticker: "GOOGL", name: "Alphabet Inc.", exchange: "XNAS" },
+      { ticker: "MSFT", name: "Microsoft Corporation", exchange: "XNAS" },
+      { ticker: "AMZN", name: "Amazon.com Inc.", exchange: "XNAS" },
+      { ticker: "TSLA", name: "Tesla Inc.", exchange: "XNAS" },
+      { ticker: "NVDA", name: "NVIDIA Corporation", exchange: "XNAS" }
+    ]
+
+    securities = []
+    count.times do |i|
+      data = securities_data[i]
+      security = create_security!(
+        ticker: data[:ticker],
+        name: data[:name],
+        exchange_operating_mic: data[:exchange]
+      )
+      securities << security
+    end
+    securities
+  end
+
+  def create_performance_securities!(count)
+    securities = []
+    count.times do |i|
+      security = create_security!(
+        ticker: "SYM#{i + 7}",
+        name: "Company #{i + 7}",
+        exchange_operating_mic: "XNAS"
+      )
+      securities << security
+    end
+    securities
+  end
+
+  def create_security!(ticker:, name:, exchange_operating_mic:)
+    security = Security.create!(ticker: ticker, name: name, exchange_operating_mic: exchange_operating_mic)
+    create_price_history!(security)
+    security
+  end
+
+  def create_price_history!(security, extended: false)
+    days_back = extended ? 365 : 90
+    price_base = 100.0
+    prices = []
+
+    (0..days_back).each do |i|
+      date = i.days.ago.to_date
+      price_change = (rand - 0.5) * 10
+      price_base = [ price_base + price_change, 10.0 ].max
+
+      price = security.prices.create!(
+        date: date,
+        price: price_base.round(2),
+        currency: "USD"
+      )
+      prices << price
+    end
+
+    prices
+  end
+end
diff --git a/app/models/demo/transaction_generator.rb b/app/models/demo/transaction_generator.rb
new file mode 100644
index 00000000..aa74dadc
--- /dev/null
+++ b/app/models/demo/transaction_generator.rb
@@ -0,0 +1,448 @@
+class Demo::TransactionGenerator
+  include Demo::DataHelper
+
+  def create_transaction!(attributes = {})
+    # Separate entry attributes from transaction attributes
+    entry_attributes = attributes.extract!(:account, :date, :amount, :currency, :name, :notes)
+    transaction_attributes = attributes # category, merchant, etc.
+
+    # Set defaults for entry
+    entry_defaults = {
+      date: 30.days.ago.to_date,
+      amount: 100,
+      currency: "USD",
+      name: "Demo Transaction"
+    }
+
+    # Create entry with transaction as entryable
+    entry = Entry.create!(
+      entry_defaults.merge(entry_attributes).merge(
+        entryable_type: "Transaction",
+        entryable_attributes: transaction_attributes
+      )
+    )
+
+    entry.entryable # Returns the Transaction
+  end
+
+  def create_trade!(attributes = {})
+    # Separate entry attributes from trade attributes
+    entry_attributes = attributes.extract!(:account, :date, :amount, :currency, :name, :notes)
+    trade_attributes = attributes # security, qty, price, etc.
+
+    # Validate required trade attributes
+    security = trade_attributes[:security] || Security.first
+    unless security
+      raise ArgumentError, "Security is required for trade creation. Load securities first."
+    end
+
+    # Set defaults for entry
+    entry_defaults = {
+      date: 30.days.ago.to_date,
+      currency: "USD",
+      name: "Demo Trade"
+    }
+
+    # Set defaults for trade
+    trade_defaults = {
+      qty: 10,
+      price: 100,
+      currency: "USD"
+    }
+
+    # Merge defaults with provided attributes
+    final_entry_attributes = entry_defaults.merge(entry_attributes)
+    final_trade_attributes = trade_defaults.merge(trade_attributes)
+    final_trade_attributes[:security] = security
+
+    # Calculate amount if not provided (qty * price)
+    unless final_entry_attributes[:amount]
+      final_entry_attributes[:amount] = final_trade_attributes[:qty] * final_trade_attributes[:price]
+    end
+
+    # Create entry with trade as entryable
+    entry = Entry.create!(
+      final_entry_attributes.merge(
+        entryable_type: "Trade",
+        entryable_attributes: final_trade_attributes
+      )
+    )
+
+    entry.entryable # Returns the Trade
+  end
+
+  def create_realistic_transactions!(family)
+    categories = family.categories.limit(10)
+    accounts_by_type = group_accounts_by_type(family)
+    entries = []
+
+    # Create initial valuations for accounts before other transactions
+    entries.concat(create_initial_valuations!(family))
+
+    accounts_by_type[:checking].each do |account|
+      entries.concat(create_income_transactions!(account))
+      entries.concat(create_expense_transactions!(account, categories))
+    end
+
+    accounts_by_type[:credit_cards].each do |account|
+      entries.concat(create_credit_card_transactions!(account, categories))
+    end
+
+    accounts_by_type[:investments].each do |account|
+      entries.concat(create_investment_trades!(account))
+    end
+
+    # Update account balances to match transaction sums
+    update_account_balances_from_transactions!(family)
+
+    entries
+  end
+
+  def create_performance_transactions!(family)
+    categories = family.categories.limit(5)
+    accounts_by_type = group_accounts_by_type(family)
+    entries = []
+
+    # Create initial valuations for accounts before other transactions
+    entries.concat(create_initial_valuations!(family))
+
+    accounts_by_type[:checking].each do |account|
+      entries.concat(create_bulk_transactions!(account, PERFORMANCE_TRANSACTION_COUNTS[:depository_sample], income: true))
+      entries.concat(create_bulk_transactions!(account, PERFORMANCE_TRANSACTION_COUNTS[:depository_sample], income: false))
+    end
+
+    accounts_by_type[:credit_cards].each do |account|
+      entries.concat(create_bulk_transactions!(account, PERFORMANCE_TRANSACTION_COUNTS[:credit_card_sample], credit_card: true))
+    end
+
+    accounts_by_type[:investments].each do |account|
+      entries.concat(create_bulk_investment_trades!(account, PERFORMANCE_TRANSACTION_COUNTS[:investment_trades]))
+    end
+
+    # Update account balances to match transaction sums
+    update_account_balances_from_transactions!(family)
+
+    entries
+  end
+
+  # Create initial valuations for accounts to establish realistic starting values
+  # This is more appropriate than fake transactions
+  def create_initial_valuations!(family)
+    entries = []
+
+    family.accounts.each do |account|
+      initial_value = case account.accountable_type
+      when "Loan"
+        case account.name
+        when /Mortgage/i then 300000 # Initial mortgage debt
+        when /Auto/i, /Car/i then 15000 # Initial car loan debt
+        else 10000 # Other loan debt
+        end
+      when "CreditCard"
+        5000 # Initial credit card debt
+      when "Property"
+        500000 # Initial property value
+      when "Vehicle"
+        25000 # Initial vehicle value
+      when "OtherAsset"
+        5000 # Initial other asset value
+      when "OtherLiability"
+        2000 # Initial other liability debt
+      else
+        next # Skip accounts that don't need initial valuations
+      end
+
+      # Create valuation entry
+      entry = Entry.create!(
+        account: account,
+        amount: initial_value,
+        name: "Initial #{account.accountable_type.humanize.downcase} valuation",
+        date: 2.years.ago.to_date,
+        currency: account.currency,
+        entryable_type: "Valuation",
+        entryable_attributes: {}
+      )
+      entries << entry
+    end
+
+    entries
+  end
+
+  # Update account balances to match the sum of their transactions and valuations
+  # This ensures realistic balances without artificial balancing transactions
+  def update_account_balances_from_transactions!(family)
+    family.accounts.each do |account|
+      transaction_sum = account.entries
+                               .where(entryable_type: [ "Transaction", "Trade", "Valuation" ])
+                               .sum(:amount)
+
+      # Calculate realistic balance based on transaction sum and account type
+      # For assets: balance should be positive, so we negate the transaction sum
+      # For liabilities: balance should reflect debt owed
+      new_balance = case account.classification
+      when "asset"
+        -transaction_sum # Assets: negative transaction sum = positive balance
+      when "liability"
+        transaction_sum # Liabilities: positive transaction sum = positive debt balance
+      else
+        -transaction_sum
+      end
+
+      # Ensure minimum realistic balance
+      new_balance = [ new_balance, minimum_realistic_balance(account) ].max
+
+      account.update!(balance: new_balance)
+    end
+  end
+
+  private
+
+    def create_income_transactions!(account)
+      entries = []
+
+      6.times do |i|
+        transaction = create_transaction!(
+          account: account,
+          name: "Salary #{i + 1}",
+          amount: -income_amount,
+          date: random_date_within_days(90),
+          currency: account.currency
+        )
+        entries << transaction.entry
+      end
+
+      entries
+    end
+
+    def create_expense_transactions!(account, categories)
+      entries = []
+      expense_types = [
+        { name: "Grocery Store", amount_range: [ 50, 200 ] },
+        { name: "Gas Station", amount_range: [ 30, 80 ] },
+        { name: "Restaurant", amount_range: [ 25, 150 ] },
+        { name: "Online Purchase", amount_range: [ 20, 300 ] }
+      ]
+
+      20.times do
+        expense_type = expense_types.sample
+        transaction = create_transaction!(
+          account: account,
+          name: expense_type[:name],
+          amount: expense_amount(expense_type[:amount_range][0], expense_type[:amount_range][1]),
+          date: random_date_within_days(90),
+          currency: account.currency,
+          category: categories.sample
+        )
+        entries << transaction.entry
+      end
+
+      entries
+    end
+
+    def create_credit_card_transactions!(account, categories)
+      entries = []
+
+      credit_card_merchants = [
+        { name: "Amazon Purchase", amount_range: [ 25, 500 ] },
+        { name: "Target", amount_range: [ 30, 150 ] },
+        { name: "Coffee Shop", amount_range: [ 5, 15 ] },
+        { name: "Department Store", amount_range: [ 50, 300 ] },
+        { name: "Subscription Service", amount_range: [ 10, 50 ] }
+      ]
+
+      25.times do
+        merchant_data = credit_card_merchants.sample
+        transaction = create_transaction!(
+          account: account,
+          name: merchant_data[:name],
+          amount: expense_amount(merchant_data[:amount_range][0], merchant_data[:amount_range][1]),
+          date: random_date_within_days(90),
+          currency: account.currency,
+          category: categories.sample
+        )
+        entries << transaction.entry
+      end
+
+      entries
+    end
+
+    def create_investment_trades!(account)
+      securities = Security.limit(3)
+      return [] unless securities.any?
+
+      entries = []
+
+      trade_patterns = [
+        { type: "buy", qty_range: [ 1, 50 ] },
+        { type: "buy", qty_range: [ 10, 100 ] },
+        { type: "sell", qty_range: [ 1, 25 ] }
+      ]
+
+      15.times do
+        security = securities.sample
+        pattern = trade_patterns.sample
+
+        recent_price = security.prices.order(date: :desc).first&.price || 100.0
+
+        trade = create_trade!(
+          account: account,
+          security: security,
+          qty: rand(pattern[:qty_range][0]..pattern[:qty_range][1]),
+          price: recent_price * (0.95 + rand * 0.1),
+          date: random_date_within_days(90),
+          currency: account.currency
+        )
+        entries << trade.entry
+      end
+
+      entries
+    end
+
+    def create_bulk_investment_trades!(account, count)
+      securities = Security.limit(5)
+      return [] unless securities.any?
+
+      entries = []
+
+      count.times do |i|
+        security = securities.sample
+        recent_price = security.prices.order(date: :desc).first&.price || 100.0
+
+        trade = create_trade!(
+          account: account,
+          security: security,
+          qty: rand(1..100),
+          price: recent_price * (0.9 + rand * 0.2),
+          date: random_date_within_days(365),
+          currency: account.currency,
+          name: "Bulk Trade #{i + 1}"
+        )
+        entries << trade.entry
+      end
+
+      entries
+    end
+
+    def create_bulk_transactions!(account, count, income: false, credit_card: false)
+      entries = []
+
+      # Handle credit cards specially to ensure balanced purchases and payments
+      if account.accountable_type == "CreditCard"
+        # Create a mix of purchases (positive) and payments (negative)
+        purchase_count = (count * 0.8).to_i # 80% purchases
+        payment_count = count - purchase_count # 20% payments
+
+        total_purchases = 0
+
+        # Create purchases first
+        purchase_count.times do |i|
+          amount = expense_amount(10, 200) # Credit card purchases (positive)
+          total_purchases += amount
+
+          transaction = create_transaction!(
+            account: account,
+            name: "Bulk CC Purchase #{i + 1}",
+            amount: amount,
+            date: random_date_within_days(365),
+            currency: account.currency
+          )
+          entries << transaction.entry
+        end
+
+        # Create reasonable payments (negative amounts)
+        # Payments should be smaller than total debt available
+        initial_debt = 5000 # From initial valuation
+        available_debt = initial_debt + total_purchases
+
+        payment_count.times do |i|
+          # Payment should be reasonable portion of available debt
+          max_payment = [ available_debt * 0.1, 500 ].max # 10% of debt or min $500
+          amount = -expense_amount(50, max_payment.to_i) # Payment (negative)
+
+          transaction = create_transaction!(
+            account: account,
+            name: "Credit card payment #{i + 1}",
+            amount: amount,
+            date: random_date_within_days(365),
+            currency: account.currency
+          )
+          entries << transaction.entry
+        end
+
+      else
+        # Regular handling for non-credit card accounts
+        count.times do |i|
+          amount = if income
+            -income_amount # Income (negative)
+          elsif credit_card
+            expense_amount(10, 200) # This path shouldn't be reached for actual credit cards
+          else
+            expense_amount(5, 500) # Regular expenses (positive)
+          end
+
+          name_prefix = if income
+            "Bulk Income"
+          elsif credit_card
+            "Bulk CC Purchase"
+          else
+            "Bulk Expense"
+          end
+
+          transaction = create_transaction!(
+            account: account,
+            name: "#{name_prefix} #{i + 1}",
+            amount: amount,
+            date: random_date_within_days(365),
+            currency: account.currency
+          )
+          entries << transaction.entry
+        end
+      end
+
+      entries
+    end
+
+    def expense_amount(min_or_range = :small, max = nil)
+      if min_or_range.is_a?(Symbol)
+        case min_or_range
+        when :small then random_amount(10, 200)
+        when :medium then random_amount(50, 500)
+        when :large then random_amount(200, 1000)
+        when :credit_card then random_amount(20, 300)
+        else random_amount(10, 500)
+        end
+      else
+        max_amount = max || (min_or_range + 100)
+        random_amount(min_or_range, max_amount)
+      end
+    end
+
+    def income_amount(type = :salary)
+      case type
+      when :salary then random_amount(3000, 7000)
+      when :dividend then random_amount(100, 500)
+      when :interest then random_amount(50, 200)
+      else random_amount(1000, 5000)
+      end
+    end
+
+    # Determine minimum realistic balance for account type
+    def minimum_realistic_balance(account)
+      case account.accountable_type
+      when "Depository"
+        account.subtype == "savings" ? 1000 : 500
+      when "Investment"
+        5000
+      when "Property"
+        100000
+      when "Vehicle"
+        5000
+      when "OtherAsset"
+        100
+      when "CreditCard", "Loan", "OtherLiability"
+        100 # Minimum debt
+      else
+        100
+      end
+    end
+end
diff --git a/app/models/demo/transfer_generator.rb b/app/models/demo/transfer_generator.rb
new file mode 100644
index 00000000..3bd3939c
--- /dev/null
+++ b/app/models/demo/transfer_generator.rb
@@ -0,0 +1,159 @@
+class Demo::TransferGenerator
+  include Demo::DataHelper
+
+  def initialize
+  end
+
+  def create_transfer_transactions!(family, count: 1)
+    accounts_by_type = group_accounts_by_type(family)
+    created_transfers = []
+
+    count.times do |i|
+      suffix = count > 1 ? "_#{i + 1}" : ""
+
+      created_transfers.concat(create_credit_card_payments!(accounts_by_type, suffix: suffix))
+      created_transfers.concat(create_investment_contributions!(accounts_by_type, suffix: suffix))
+      created_transfers.concat(create_savings_transfers!(accounts_by_type, suffix: suffix))
+      created_transfers.concat(create_loan_payments!(accounts_by_type, suffix: suffix))
+    end
+
+    created_transfers
+  end
+
+  def create_transfer!(from_account:, to_account:, amount:, date:, description: "")
+    transfer = Transfer.from_accounts(
+      from_account: from_account,
+      to_account: to_account,
+      date: date,
+      amount: amount
+    )
+
+    transfer.inflow_transaction.entry.update!(
+      name: "#{description.presence || 'Transfer'} from #{from_account.name}"
+    )
+    transfer.outflow_transaction.entry.update!(
+      name: "#{description.presence || 'Transfer'} to #{to_account.name}"
+    )
+
+    transfer.status = "confirmed"
+    transfer.save!
+
+    transfer
+  end
+
+  private
+
+    def create_credit_card_payments!(accounts_by_type, suffix: "")
+      checking_accounts = accounts_by_type[:checking]
+      credit_cards = accounts_by_type[:credit_cards]
+      transfers = []
+
+      return transfers unless checking_accounts.any? && credit_cards.any?
+
+      checking = checking_accounts.first
+
+      credit_cards.each_with_index do |credit_card, index|
+        payment_amount = [ credit_card.balance.abs * 0.3, 500 ].max
+        payment_date = (7 + index * 3).days.ago.to_date
+
+        transfer = create_transfer!(
+          from_account: checking,
+          to_account: credit_card,
+          amount: payment_amount,
+          date: payment_date,
+          description: "Credit card payment#{suffix}"
+        )
+        transfers << transfer
+      end
+
+      transfers
+    end
+
+    def create_investment_contributions!(accounts_by_type, suffix: "")
+      checking_accounts = accounts_by_type[:checking]
+      investment_accounts = accounts_by_type[:investments]
+      transfers = []
+
+      return transfers unless checking_accounts.any? && investment_accounts.any?
+
+      checking = checking_accounts.first
+
+      investment_accounts.each_with_index do |investment, index|
+        contribution_amount = case investment.name
+        when /401k/i then 1500
+        when /Roth/i then 500
+        else 1000
+        end
+
+        contribution_date = (14 + index * 7).days.ago.to_date
+
+        transfer = create_transfer!(
+          from_account: checking,
+          to_account: investment,
+          amount: contribution_amount,
+          date: contribution_date,
+          description: "Investment contribution#{suffix}"
+        )
+        transfers << transfer
+      end
+
+      transfers
+    end
+
+    def create_savings_transfers!(accounts_by_type, suffix: "")
+      checking_accounts = accounts_by_type[:checking]
+      savings_accounts = accounts_by_type[:savings]
+      transfers = []
+
+      return transfers unless checking_accounts.any? && savings_accounts.any?
+
+      checking = checking_accounts.first
+
+      savings_accounts.each_with_index do |savings, index|
+        transfer_amount = 1000
+        transfer_date = (21 + index * 5).days.ago.to_date
+
+        transfer = create_transfer!(
+          from_account: checking,
+          to_account: savings,
+          amount: transfer_amount,
+          date: transfer_date,
+          description: "Savings transfer#{suffix}"
+        )
+        transfers << transfer
+      end
+
+      transfers
+    end
+
+    def create_loan_payments!(accounts_by_type, suffix: "")
+      checking_accounts = accounts_by_type[:checking]
+      loans = accounts_by_type[:loans]
+      transfers = []
+
+      return transfers unless checking_accounts.any? && loans.any?
+
+      checking = checking_accounts.first
+
+      loans.each_with_index do |loan, index|
+        payment_amount = case loan.name
+        when /Mortgage/i then 2500
+        when /Auto/i, /Car/i then 450
+        else 500
+        end
+
+        payment_date = (28 + index * 2).days.ago.to_date
+
+        transfer = create_transfer!(
+          from_account: checking,
+          to_account: loan,
+          amount: payment_amount,
+          date: payment_date,
+          description: "Loan payment#{suffix}"
+        )
+        transfers << transfer
+      end
+
+      transfers
+    end
+end
diff --git a/lib/tasks/demo_data.rake b/lib/tasks/demo_data.rake
index c57a006f..b6ecb6b9 100644
--- a/lib/tasks/demo_data.rake
+++ b/lib/tasks/demo_data.rake
@@ -1,28 +1,39 @@
 namespace :demo_data do
-  desc "Creates or resets demo data used in development environment"
+  desc "Creates a new user with no data. Use for testing empty data states."
   task empty: :environment do
     families = [ "Demo Family 1" ]
     Demo::Generator.new.reset_and_clear_data!(families)
   end
 
+  desc "Creates a new user who has to go through onboarding still. Use for testing onboarding flows."
   task new_user: :environment do
     families = [ "Demo Family 1" ]
     Demo::Generator.new.reset_and_clear_data!(families, require_onboarding: true)
   end
 
+  desc "General data reset that loads semi-realistic data"
   task :reset, [ :count ] => :environment do |t, args|
     count = (args[:count] || 1).to_i
     families = count.times.map { |i| "Demo Family #{i + 1}" }
     Demo::Generator.new.reset_data!(families)
   end
 
+  desc "Use this when you need to test multi-currency features of the app with a minimal setup"
   task multi_currency: :environment do
     families = [ "Demo Family 1", "Demo Family 2" ]
     Demo::Generator.new.generate_multi_currency_data!(families)
   end
 
+  desc "Use this when you want realistic budget data"
   task basic_budget: :environment do
     families = [ "Demo Family 1" ]
     Demo::Generator.new.generate_basic_budget_data!(families)
   end
+
+  # DO NOT RUN THIS unless you're testing performance locally. It will take a long time to load/clear. Easiest to clear with a db:reset
+  desc "Generates realistic data for 500 families for performance testing. Creates 1 family with Ruby, then efficiently duplicates it 499 times using SQL bulk operations."
+  task performance_testing: :environment do
+    families = [ "Performance Family 1" ]
+    Demo::Generator.new.generate_performance_testing_data!(families)
+  end
 end